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  • About 
    • Bio
    • News
    • Press
    • Writing
  • Résumé
  • Portfolio 
    • Overview
    • Experiential
    • Branding
    • Web
    • Writing
    • Print
    • Photo
    • Video
    • Music
  • Connect
  • …  
    • About 
      • Bio
      • News
      • Press
      • Writing
    • Résumé
    • Portfolio 
      • Overview
      • Experiential
      • Branding
      • Web
      • Writing
      • Print
      • Photo
      • Video
      • Music
    • Connect
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    • About 
      • Bio
      • News
      • Press
      • Writing
    • Résumé
    • Portfolio 
      • Overview
      • Experiential
      • Branding
      • Web
      • Writing
      • Print
      • Photo
      • Video
      • Music
    • Connect
    • …  
      • About 
        • Bio
        • News
        • Press
        • Writing
      • Résumé
      • Portfolio 
        • Overview
        • Experiential
        • Branding
        • Web
        • Writing
        • Print
        • Photo
        • Video
        • Music
      • Connect
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      • Jake Trussell

        Portfolio

      • “Whether designing a brand, running a campaign, producing music, or making art, I aim to create resonant experiences.”

        - Jake Trussell

      • Experiential Design

        Multi-Channel Campaigns

      • ChiMusic35

        Experiential marketing campaign to raise awareness, and engagement in lieu of in-person events during the pandemic

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        2020 was the Year of Chicago Music and also the Arts & Business Council of Chicago’s 35th anniversary.

         

        To celebrate, we invited the public to vote on 35 great moments in Chicago music history by taking part in the ChiMusic35 Challenge. The final list was published in the Chicago Reader and on ChiMusic35.com.

         

        “Super stoked to be a part of this! Thank you.” – Martin Atkins (drummer for PiL, Ministry, and NiN)

         

        “Honored and humbled …” - Vince Lawrence (co-producer of the first house music record)

         

        2M

        Social Media Impressions

        200+

        Public Votes

        45

        Traditional Media Hits

        35

        Great Moments in Chicago Music

      • ChicagoMade

        Experiential marketing campaign to raise awareness of Chicago as a hub of creativity and innovation

        To support Chicago's creative economy and elevate the city as an innovation hub, Chicago's economic development, tourism, and cultural affairs agencies partnered to bring ChicagoMade ambassadors like Chance The Rapper, Mayor Rahm Emanuel, and J.B. Pritzker to SXSW.

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        3000+

        Attendees at SXSW ChicagoMade Music Showcase

        175

        Media stories

        700+

        Attendees at SXSW ChicagoMade Industry Leadership Reception

        35

        High-level meetings facilitated

      • Branding

        Naming, identity, positioning, & messaging

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        Logo Design

         

        The Chicago Climate Charter is a first-of-its-kind international charter on climate change signed by more than 40 global mayors at the North American Climate Summit where President Barak Obama was a featured speaker.

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        Rebranding & Website Creative Direction

         

        Chicago Sister Cities International celebrates cooperation and understanding through citizen diplomacy.

         

        Rebrand designed in partnership with Simple Truth

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        Brand Creative Direction

         

        mHUB is a physical product incubator galvanizing Chicago's manufacturing and technology entrepreneurs to bring innovative ideas to life.

         

        Brand designed in Partnership with MNML

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        Naming, Logo Design, Brand Positioning, & Website

         

        Play, Enriching Environments, & Relationships (PEER) facilitates harmony in the home by helping parents interpret & transform the inevitable difficulties that arise while raising children.

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        Naming, Logo Design, Brand Positioning, & Website

         

        Metabolize engages audiences by digesting business complexities into concise brand stories that resonate.

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        Naming, Logo Design, Brand Positioning, & Website

         

        Mashit is a record label producing body-moving genre-blends on vinyl and digital.

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        Logo Design

         

        FFQ Construction is a Chicago-area company that consistently completes high-quality projects on time and on budget.

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        Logo Design, Brand Positioning​, & Website

         

        DJ C is a music curator and party rocker for whom no genre is off limits as long as the music is magic.

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        Naming, Logo Design, Brand Positioning

         

        Mood Bling is an online publication featuring writings on music in the liminal space between underground & mainstream.

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        Logo Design, Brand Positioning, & Website

         

        Wolfson Design Build is a purveyor of spacial design, renovations, and real estate project management.

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        Naming, Brand Positioning, & Website

         

        ChiMusic35 challenged the public to help determine 35 great moments in Chicago music history as part of the Arts & Business Council of Chicago’s 35th anniversary and the Year of Chicago Music.

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        Naming, Brand Creative Direction, & Website

         

        Current is an innovation platform for Chicago’s water industry to leverage its strengths for global environmental and economic impact.

         

        Logo Designed in partnership with Eileen Lopez

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        Brand Creative Direction

         

        Chicago Venture Summit helps you meet your next deal.

         

        Brand designed in Partnership with Marc Dostie

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        Rebranding & Website Creative Direction

         

        World Business Chicago works to ensure all Chicagoans prosper. Read more about the process of this rebranding.

         

        Rebrand of identity designed in partnership with Marc Dostie.

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        Brand Creative Direction & Website Design

         

        ChicagoMade highlights the city as a global hub of creativity and innovation full of diverse and unique makers.

         

        Brand designed in partnership with Simple Truth

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        Brand Creative Direction

         

        Chicago Anchors for a Strong Economy was a network of prominent anchor institutions committed to collectively impacting neighborhood economic development through local purchasing, hiring, and investment.

         

        Branding designed in partnership with Studio V

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        Naming, Brand Positioning, & Logo Creative Direction

         

        Unifest: One Globe. Many Cultures. A summer event series along the Chicago River in celebration of Chicago's 28 sister cities, with food, drink, and music.

         

        Logo designed in partnership with Eileen Lopez

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        Naming, Logo Design, Brand Positioning, & Website

         

        A startup encouraging fans to invest in musician's careers and help determine who's next.

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        Naming & Brand Creative Direction

         

        SimpleGrowth was an online lending marketplace built to help small businesses quickly discover access to capital.

         

        Logo designed in partnership with Eileen Lopez

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        Brand Creative Direction

         

        The 1000 Jobs Campaign was a workforce development program that placed 1,000 job seekers on career pathways in manufacturing.

         

        Branding designed in partnership with Marc Dostie

      • Web Design

        Agile project leadership & development using various platforms for digital story telling

      •  

         

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        Chicago Sister Cities International website celebrating cooperation and understanding through citizen diplomacy

        Developed in partnership with Simple Truth

         

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        ChicagoMade website highlighting the city as a global hub of creativity and innovation full of diverse and unique makers

         

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        The Arts & Business Council of Chicago's ChiMusic35 Challenge asked the public to help celebrate their 35th anniversary during the Year of Chicago Music by voting on great moments in Chicago music history and helping them in their work to support the talented creatives who will keep Chicago a vibrant city for the next 35 years and beyond.

         

         

         

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        Basil Consultants helps build effective organizations by identifying and developing innovative talent.

         

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        World Business Chicago website showcasing Chicago's attributes for business, and WBC's initiatives

        Developed in partnership with Palantir.net

         

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        The Site Selector mapping app for facilitating business location in Chicago won an International Economic Development Council award and helped Chicago maintain its spot as the top metro area in the nation for corporate relocation and investment for 7 years in a row.

        Developed in partnership with Palantir.net

         

      • Other Websites Include

        Mashit.com

        WolfsonDesignBuild.com

        PeerFamilies.com

        PhilipTrussell.com

        Metabolize.co

        DJC.rocks

         

         

        HopesAndDrums.com

        CurrentWater.org

        MetroChicagoExports.com

        mHUBChicago.com

        ThinkChicago.net

      • Print Design & Production

        Creative direction & production of annual reports, books, magazine ads, signage, business cards, flyers, posters, & other collateral

      • Hand-Bound Book

        Highlighting Chicago's business attributes

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      • Magazine Ad

        Appeared in the Fortune 500 & Inc. 500 editions

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      • Photography

        Production & editing for online & print projects

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      • Video Production

        Creative direction & project management

      • Showcasing Chicago's attributes for business

         

        Produced in partnership with Simple Truth

        Highlighting the Chicago as a global hub of creativity and innovation

         

        Produced in partnership with Choose Chicago

      • Music Production & Curation

        Original compositions, remixes, mastering, scoring, DJing, & audio experience design

      • “An alchemist of sound”

        – Boston Magazine

        Jake Trussell's Discography includes more than 50 records on labels including XL Recordings, Ninja Tune, and Soul Jazz, sharing production credits with the likes of Diplo, M.I.A., and Gregory Isaacs. His own Mashit label has released over 20 records on vinyl and digital formats and was featured as a “Label of the Month” by legendary BBC Radio 1 host John Peel.

        He’s toured globally as a DJ and musician sharing lineups with legends like Lupe Fiasco, John Madeski, Rhymefest, Carl Craig, Squarepusher, Four Tet, Flosstradamus, and DJ /rupture.

        “Innovative … clever … futuristic … life-giving”

        – The Chicago Reader

        “A pivotal figure” - XLR8R Magazine

      • Examples

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        M.I.A. “U.R.A.Q.T.”

        (DJ C Mix)

        Remix

        Released on XL Recordings (U.K.)

         

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        DJ C “Set Me Free From This Wicked Game”

        Mashup

        Chris Isaak and the Supremes meet Switch and Stereotyp

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        DJ C “Nu Strut”

        Original Track

        “DJ C’s spin on dance music is innovative … his blend of dubstep, tropicalia, and electro-pop is clever and sounds futuristic” – Chicago Reader

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        DJ C “The Go”

        DJ Mix

        Chi-Town; Chi-Raq? No. This is The Go! Read more about this mix over at Huffington Post ->

         

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        DJ C “Minimal Epic”

        DJ Mix

        The title speaks for itself.

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        DJ C “HTTP // Gold”

        DJ Mix

        Adult contemporary serotonin for the 21st century. Read more about this mix over at Medium ->

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      Jake Trussell

      Listener
      Maker
      Communicator

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