Founder & Principal, Metabolize | 2018 to Present

Human-Centered experience design and brand strategy consultancy discovering insights, ideating possibilities, and refining solutions in order to help organizations develop and communicate products and services.

Experience Design Strategist, Basil Consultants | 2018 to Present

Helping build effective organizations by identifying and developing innovative talent, and improving the design of company culture.

Co-Founder, W hosWithUs | 2018 to Present

Early-stage startup developing a market for investment in musician's careers.

Creative Director, World Business Chicago | 2009 to 2018
Directed design, branding, and experiential marketing for Chicago's economic development organization chaired by the Mayor. Portfolio included marketing Chicago as a global business destination (#1 for corporate investment 6 years running) in addition to a number of civic startups incubated at the organization. Led initiatives focused on innovation and entrepreneurship in the technology and creative sectors.

Key Initiatives:

Managed internal design team in collaboration with outside agencies
Developed branding, brand architecture, and strategy for WBC and multiple startups incubated there
Developed multiple user-centered Websites in collaboration with internal teams and outside agencies
Led the design and development of the award-winning Site Selector web application
Co-founded and led the ChicagoMade initiative to support the creative economy and elevate the city as a hub of innovation
Led the ThinkChicago innovation & entrepreneurship talent recruitment initiative

Web Consultant, MacArthur Foundation | 2008

Founder, Owner, Recording Artist, Mashit | 2003 - 2009
Released more than 20 recordings on vinyl, CD and digital formats by various artists; DJed, recorded, produced events, and toured across Japan, Europe, and the United States

Webmaster, Massachusetts College of Art & Design | 1999 - 2007

Designed and developed the College's first website in 1999/2000, coordinating across the organization to develop clear, coherent story-telling while maintaining brand consistency. Directed award-winning website redesign in 2002. Provided communications and technology strategy for the College President and departmental directors.