Jake Trussell is Creative Director at World Business Chicago — the city's economic development organization chaired by the Mayor — where he designs experiences across a portfolio of brands and leads initiatives focused on growing creative entrepreneurship.
He co-founded, and leads the ChicagoMade creative industries initiative in collaboration with the City’s Department of Cultural Affairs & Special Events. The initiative showcases Chicago creative entrepreneurs and their products, bringing them together across industries to form community, with the goal of retaining and attracting the next generation of innovative businesses and talent.
Trussell has also led the ThinkChicago initiative in collaboration with the Mayor’s office and the University of Illinois. Twice each year, in partnership with Lollapalooza and Chicago Ideas Week, ThinkChicago connects top university talent from around the country with innovative Chicago businesses.